Tuesday, August 6, 2019

Independent VS Captive

Top tips to better insurance coverage.

When choosing an agent, the majority of individuals are choosing an independent agent these days because of the freedom to switch between companies. Many times retention is 100% because if a customer doesn't find what they're looking for at one carrier they will at another and so on and so on.

Many captive agents don't have the advantage of informing their clients that they can switch them or keep them within a certain agency just with a different company with different packages and products. It gives the independent agency somewhat of an advantage because when the captive agency can't write certain policies, like mobile homes for example one company specializes in mobile homes while the other company specializes in specialty auto for example, it broadens the horizons of the hope and excitement for the insurance industry.

As an agent learns more about his company products is able to broaden his customer base as well. An agent that has only done auto and only done home when he finds another company that has boat products and ATV's ect it makes his life a whole lot easier. Really great to have that knowledge knowing he's able to switch between certain carriers.


Another advantage of an independent agency  is there are no life insurance quotas that he needs to hit. My dad who is a captive agent for Allstate and has been for many years has to hit a certain amount of points to hit his numbers and isn't allowed to go out of the state due to his captive appointment with Allstate.

Where I am able to branch to Colorado, Nevada, California, Arizona as well as Utah. In those 5 states alone I could build an empire. There are so many opportunities to grow and become an insurance empire.

I recommend when looking for insurance to go with an independent agent. They have more freedom and more opportunity to transfer your premium as well as the commissions in most cases are in stead of 10% are 15% percent usually.


Just some thoughts.


Eric Burkholz

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